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Guessing vs. Knowing: The Role of Customer Loyalty in the SaaS Sales Funnel

Explore Stephen King Thinking (May 14 2012) Big Data , eCommerce , SaaS , Customer Loyalty , Inbound Marketing , Outbound Marketing , Sales Pipeline , SEO / PPC , Social Media

...ely simple depending on the technology you’re using – an Excel spreadsheet with manual entries from Google analytics, Mailchimp, etc… can work well if you’re a smaller company, and as you expand there’s lot... (Read Full Article)

Comment Mentions:   Google

New Report: Marketers Still Embracing, Learning Social Media | Vertical Response Blog

Explore blog.verticalresponse.com (May 1 2012) Social Media Tools , Inbound Marketing , Social Media

...they'll be increasing their use of YouTube/video (76%), Facebook (72%), Twitter (69%), blogs (68%), Google+ (67%), and LinkedIn (66%). This is an encouraging sign for all of these platforms, but I particula... (Read Full Article)

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Where Is the Future of Social Media Marketing? [Research] | ClickZ - Latest Marketing News

Explore You Brand, Inc. (Apr 17 2012) Startup , Social Media Tools , Social Media

...dustry Report. Social media marketing tools marketers are planning to use in 2012: This post covers Google+, Facebook, Blogs and most all social networking and geo-location websites. This report from eMarkt... (Read Full Article)

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The Guide to Social Media Marketing for Accountants

Explore topdogsocialmedia.com (Mar 22 2012) Accounting , Social Media Tools , Social Media

...ort on Social Media Marketing for Accountants 10 Powerful Social Media Tips for Accountants 1. Do a Google search. Using your name and your accounting firm’s name (also search your competitors’ name) as a k... (Read Full Article)

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Three Awesome Google Spreadsheet Hacks for Marketers

Explore MarketingProfs (Mar 8 2012) Inbound Marketing , Outbound Marketing , SEO / PPC , Social Media , Tools

Google Spreadsheets is an excellent tool for campaign tracking, reporting, automating, and aggregating com... (Read Full Article)

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The Pitfalls of Using Predictive Models | Business Over Broadway

Explore Business Over Broadway (Mar 6 2012) Research , Customer Loyalty , Inbound Marketing

...usiness Growth Through Customer Insight Follow B.O.B. and keep up to date on CEM/VoC. Follow me via Google+ Follow me via Twitter Follow me via LinkedIn Follow me via SlideShare Follow me via RSS Follow me ... (Read Full Article)

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9 Steps for Building the Perfect LinkedIn Ad Campaign

Explore Inbound Marketing Agency (Mar 5 2012) Social Media Tools , Advertising , Outbound Marketing , Social Media

As compared to Facebook and Google PPC, LinkedIn provides much better ad targeting for B2B companies. LinkedIn has proven to be a frui... (Read Full Article)

Comment Mentions:   Google   Apple   Facebook

The Rise of the Planet of the Apps [Infographic]| 7 Key App Trends -- App Annie

Explore App Annie (Feb 17 2012) Tech Community (Global) , Mobile

... manifest in the rumored upcoming release of iPad 3. This should also be of significant interest to Google, who have yet to establish their own consumer market for tablets. 7. iPad - double the dollar sunsh... (Read Full Article)

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The 17 R's of Savvy Mobile Marketing [INFOGRAPHIC]

Explore Internet Marketing Blog (Feb 16 2012) Mobile , Inbound Marketing , Outbound Marketing , Tools

...is infographic so you can deploy stellar mobile marketing campaigns. Do you know what the top three Google searches are for mobile marketing? The first is “mobile marketing,” and the second is “mobile media... (Read Full Article)

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Business Over Broadway : Analyzing Big Data: A Customer-Centric Approach

Explore Business Over Broadway (Feb 16 2012) Big Data , Customer Loyalty , Research

...usiness Growth Through Customer Insight Follow B.O.B. and keep up to date on CEM/VoC. Follow me via Google+ Follow me via Twitter Follow me via LinkedIn Follow me via SlideShare Follow me via RSS Follow me ... (Read Full Article)

Comment Mentions:   Google

12 Steps to Becoming a Natural at Seo - Part 2

Explore blog.verticalresponse.com (Feb 13 2012) B2B , SEO / PPC

...hese efforts to optimize your website, you'll want to track the fruits of your labor. Tools such as Google Analytics and Omniture SiteCatalyst can provide you with in-depth metrics on how much organic traff... (Read Full Article)

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Inbound Marketing IS the New Seo - Facts, Figures & Data [Slides]

Explore Inbound Marketing Agency (Jan 31 2012)

... joined the Kuno Creative inbound marketing team to learn why inbound marketing is the new SEO, how Google has changed search engine optimization forever and the new role of social media in search marketing... (Read Full Article)

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Inbound Marketing: Understanding Analytics Terminology

Explore precisionmarketinggroup.com (Jan 25 2012) Inbound Marketing , Social Media

... explain the terminology used by two popular software solutions that provide analytics information: Google and HubSpot. Below is a picture of the data you will see when you look at the sources information f... (Read Full Article)

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The 10 Commandments Of Social Media Content Marketing

Explore Business 2 Community (Jan 24 2012)

...matter where they are. The Information Tsunami At a conference in 2010 Eric Schmidt the then CEO of Google stated “Every two days, we create as much information as we did from the dawn of civilization up un... (Read Full Article)

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5 Best Practices For Small Business Lead Nurturing

Explore mymarketingdept.com (Jan 13 2012) B2B , Outbound Marketing , Sales Pipeline

...can spend on creating top quality content. Use social networking methods like Facebook, Twitter and Google+ to create points of contact with other businesses that need your services. Adding short updates or... (Read Full Article)

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Search Engine Optimization is not Dying – Merely Morphing

Explore Inbound Marketing Agency (Jan 5 2012)

...hy is Traditional SEO Morphing? This writing has been on the wall for some time. Starting in 2010, Google started unleashing a volley of updates in order to reinforce their stated position on valuable, fre... (Read Full Article)

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Top Ten 2010 Mobile Predictions

Explore Stephen King Thinking (Dec 29 2009) Mobile

...alf of everyone at Mob4Hire, Happy Holidays and a Preposterous New Year! We'll see you in 2010! Google launches their own phone. Ok, that one is a given considering the blogosphere is buzzing with pictu... (Read Full Article)

Comment Mentions:   Google