Author

Stephen King

So You Wanna Be An Entrepreneur? (An Alberta Perspective)

Stephen King Stephdokin CMO4Hire University Entrepreneur Startup Alberta Tech Diversification

Budding entrepreneurs in Alberta can take heart. It is an amazing time in our province as diversification gets some wind in its sales (er, um, sails). Wow … who’s that guy in the picture? 🙂 Stephen King in university, circa 1983, complete with an Atari 400 (with my first game […]

Commercialization Challenges of Mobile Software Development in an Exponentially Fragmented Ecosystem

Commercial Challenges of Mobile Software Development in a fragmented mobile ecosystem

Part 3 of the “Fragmented Mobile Ecosystem” series Over the last 7 years, the pace of change has been exponentially increasing, and we’ve shifted from early mobile platform wars to mobile dominance by iPhone and Android, to the explosion of IoT (internet of things) and the exponential impact of multiple disruptive […]

The Art of Listening by President Donald Trump

Blog post The Art of Listening Book Cover President Donald Trump The Art of the Deal

Much has been and will be written about Donald Trump’s rise to power. I will leave it to others to discuss the issues. Right or wrong, whatever you may think, love him or hate him, you gotta hand it to Donald Trump. He played America like a fiddle. When I […]

[Infographic] Online Anatomy of the 2016 #accelerateAB Conference

Header Infographic for AccelerateAB Online #AccelerateAB Conference

Last week’s #accelerateAB conference in Edmonton was exceptional. The feeling of excitement and optimism in our tech community was palpable (albeit subdued by the overarching difficult economic times in Alberta). #diversifyalberta has become a battle cry. It feels like the Alberta tech community has turned a corner after several years of pulling together […]

Why do hackers hack? Five ways they’re gonna attack your business website

umbrella, wind, rain, hack,

Arghhhhhhh. After the 3rd customer website infected this year with a virus / hack, I’m seriously thinking of making our security service (http://security.stephdokin.com) mandatory as part of our bundled monthly offering for businesses. Yes, it costs a bit more every month … not unlike insurance. But, the downside risk is […]

18 Things You Don’t Want To Hear About B2B Marketing

Lord of the Rings Gollum Can't hear don't want to hear Stephdokin B2B marketing

Most of our clients are B2B (Business-to-Business) companies. We find there are lots of online marketing truths and half-truths that make executives scratch their head and say “Hmmmm … ” The business of marketing in B2B industries has changed significantly in the past few years. You don’t really sell to a […]

Pagespeeds Insights is a Bunch of #Horseshit

Pagespeeds insights google horseshoe horse shit poo tool online road crap stephdokin digital

First of all, let’s get this out of the way. We’re Google fan-boys and girls here at Stephdokin. Google does amazing things with data. But when data stinks, you have to call it what it is. According to Google, PageSpeed Insights is a “tool that helps developers optimize their web pages by […]

Microsoft heats up O/S platform wars with release of Windows 10

Microsoft 10 Launch Stephdokin mobile desktop tablet surface pro 3 ipad apple linux android

As digital marketers, we LOVE it when new technology and platforms are launched. It creates change. Change creates opportunity. From product innovation and development to product positioning, brand messaging and marketing campaigns. Zig Zag Change allows us to help our clients zig when competitors are still zagging. So pay attention to […]

The Amazing Mobile Advantage for your Small Business

people using mobile phones for small business stephdokin marketing

Why do anything about the most recent mobile update? Google updates their Algorithm way too often…or at least it seems that way. Last year saw 15 updates and in 2012 there was a whopping 37 of them, so far this year there have been 3. So I know you are happy […]

Hashtag #GPS15: The Social Media Anatomy of a B2B Trade Show [Infographic]

Stephdokin, GPS15, Infographic, Oil, Gas, Global Petroleum Show, Twitter, Facebook, Social Media, LinkedIn, YouTube, Google Plus

From June 9 to June 11, Calgary was host to the Global Petroleum Show, one of the world’s largest with over 2,000 exhibitors and 50,000 attendees representing 100 countries. Thanks to the organizers for a fantastic event! While the hustle and bustle of the trade show was happening down at […]