Stephdokin The Digital Brand Agency
B2B Magazine Advertising in the Age of the Internet [Case Study]
by Stephen King IN- Accounting
- Advertising
- All
- B2B
- Branding
- Business
- Commercialization
- OldSchool Marketing
- Startup
- Tech Community (Alberta)
“Old school” marketing tactics like magazine advertising can be the forgotten bastard once-loved cousins of the more favoured and newer internet outbound & inbound marketing techniques, but […]
Content is 27% King
by Stephen King IN- Advertising
- All
- B2B
- B2C
- Business
- Commercialization
- Content Publishing
- Market Research
- Tech Community (Global)
- Uncategorized
In 1996, Bill Gates predicted “Content is where I expect much of the real money will be made on the Internet, just as it was […]
SaaS Companies: Use Science to Create Brand Fans and Accelerate Growth [Video]
by Stephen King IN- All
- B2B
- B2C
- Big Data
- Business
- Commercialization
- Customer Experience
- Customer Loyalty
- Market Research
- Sales Pipeline
- Tools
The CRD Voice of Customer key driver analysis survey product from TCELab helps your SaaS company both accelerate business and focus resources. TCELab is standing at the cross […]
Got $10M? Canada’s new anti-spam law (CASL) has stiff penalties. [VIDEO]
by Stephen King IN- Accounting
- All
- B2B
- B2C
- Business
- Commercialization
- Customer Experience
- Financial
- Government
- Outbound Marketing
- Sales Pipeline
- Tech Community (Alberta)
- Tech Community (Global)
Canada’s new anti-spam law (CASL) is a step in the right direction towards balancing corporate needs for online marketing and individual privacy. CASL is part […]
Big Data and Patient Experience are a Big Deal for U.S. Hospitals
by Stephen King IN / 0 responses
The U.S. government recently released a Big Data set for Patient Experience (PX) for public and private health care facilities throughout the U.S. PX is collected […]
Accountants: Get Your Local SEO Mojo Working
by Stephen King IN- Accounting
- Advertising
- All
- B2B
- B2C
- Business
- Commercialization
- Content Publishing
- Inbound Marketing
- SEO
- Tech Community (Alberta)
The importance of website excellence and SEO for local professionals such as accountants cannot be overstated. People find you or your competitors on the first […]
Should business depend on Mobile SMS Text Messages? Think again.
by Stephdokin Team IN- Advertising
- All
- B2B
- Branding
- Business
- Commercialization
- Customer Experience
- Development
- Mobile
- Outbound Marketing
- Sales Pipeline
- Tech Community (Global)
As a marketer that helps business reach consumers (B2C) and other businesses (B2B), we’ve seen the use of SMS messaging proliferate worldwide. SMS is particularly […]
What Seven Cheese Questions should you ask your New CMO?
by Stephen King IN- All
- B2B
- B2C
- Business
- Commercialization
- Content Publishing
- Customer Loyalty
- Inbound Marketing
- Outbound Marketing
- Tech Community (Alberta)
- Tech Community (Global)
The cheese in the maze has been moved. Hell, some CMO types aren’t even in the right maze anymore. These 7 questions should net you a […]
The ABC’s of the Online Sales Funnel [INFOGRAPHIC][VIDEO]
by Stephen King IN- Advertising
- All
- B2B
- B2C
- Branding
- Business
- Commercialization
- Content Publishing
- Customer Experience
- Customer Loyalty
- Inbound Marketing
- Market Research
- OldSchool Marketing
- Outbound Marketing
- Popular
- PPC Online advertising
- Sales Pipeline
- SEO
- Tech Community (Alberta)
- Tech Community (Global)
- Tools
If you’re in the SaaS business, think ABC. “Always Be Closing,” is the infamous sales motivation line from Alec Baldwin’s in from the movie “Glengarry Glenross.” […]
9 Ways to Screw up mobile QR Codes at Trades Shows [Infographic]
by Stephen King IN / 0 responses
I had the special treat of going with my niece and her 9 lady entourage to a local Wedding trade show. Needless to say, between […]