Mobile
Commercialization Challenges of Mobile Software Development in an Exponentially Fragmented Ecosystem
Posted 7 December 2016 by Stephen King IN
Part 3 of the “Fragmented Mobile Ecosystem” series Over the last 7 years, the pace of change has been exponentially increasing, and we’ve shifted from early mobile platform wars to mobile dominance by iPhone and Android, to the explosion of IoT (internet of things) and the exponential impact of multiple disruptive […]
The Amazing Mobile Advantage for your Small Business
Posted 15 July 2015 by Stephen King IN
Why do anything about the most recent mobile update? Google updates their Algorithm way too often…or at least it seems that way. Last year saw 15 updates and in 2012 there was a whopping 37 of them, so far this year there have been 3. So I know you are happy […]
Internet Trends 2015: The Bible From The Mouth Of Mary
Posted 27 May 2015 by Stephen King IN
I love Mary Meeker. We’ve never met, but I know her intimately. From Mary Meeker’s beautiful brain comes the annual report that is so bristling with statistical grandeur and specificity about global internet trends that it’s become the manifesto, the Bible, the MUST-READ for anyone that has anything to do with the […]
4 Steps to Avoid Google Mobile Search “Mobilegeddon”
Posted 27 April 2015 by Stephen King IN
Google’s new Mobile focused Algorithm was released on April 21st 2015. Oh Sh#*! The date has already come and gone, is it too late for you? The term “Mobilegeddon” has been coined by the industry and it’s intended meaning is that if your website is not 100% mobile-friendly, the Google search engine […]
Should business depend on Mobile SMS Text Messages? Think again.
Posted 17 August 2012 by Stephen King IN
As a marketer that helps business reach consumers (B2C) and other businesses (B2B), we’ve seen the use of SMS messaging proliferate worldwide. SMS is particularly effective when the mobile user is actually eagerly anticipating something from you; such as a special coupon, or their login credentials for a new mobile […]
9 Ways to Screw up mobile QR Codes at Trades Shows [Infographic]
Posted 1 March 2012 by Stephen King IN
I had the special treat of going with my niece and her 9 lady entourage to a local Wedding trade show. Needless to say, between the tiny tastes of chocolate and the runway models, I had some time on my hands — so I got to thinking about the trade […]