Research
The Art of Listening by President Donald Trump
Posted 9 November 2016 by Stephen King IN
Much has been and will be written about Donald Trump’s rise to power. I will leave it to others to discuss the issues. Right or wrong, whatever you may think, love him or hate him, you gotta hand it to Donald Trump. He played America like a fiddle. When I […]
Pagespeeds Insights is a Bunch of #Horseshit
Posted 6 August 2015 by Stephen King IN
First of all, let’s get this out of the way. We’re Google fan-boys and girls here at Stephdokin. Google does amazing things with data. But when data stinks, you have to call it what it is. According to Google, PageSpeed Insights is a “tool that helps developers optimize their web pages by […]
Has Google’s Panda Kicked Your Organic SEO Ass?
Posted 22 July 2014 by Stephen King IN
In a kind of reverse SEO optimization alternate-reality that continuously shifts with hazy patterns, Google’s Panda update has significantly affected many companies PageRank either by bumping them down off the coveted page 1 and 2 of Google SEO search results for their most sacred keywords or by increasing their Google search […]
Eleven Essentials For Communicators
Posted 19 May 2014 by Stephen King IN- Accounting
- Advertising
- All
- B2B
- B2C
- Big Data
- Blog
- Branding
- Business
- Commercialization
- Content Publishing
- crowdsourcing
- Customer Experience
- Customer Loyalty
- Events
- Financial
- Government
- Health Care
- Inbound Marketing
- Market Research
- Occupy
- OldSchool Marketing
- Online Community
- Outbound Marketing
- PPC Online advertising
- Research
- Sales Pipeline
- SEO
- Startup
- Tech Community (Alberta)
- Tech Community (Global)
A communicator is a person who communicates, esp. one skilled at conveying information, ideas, or policy to the public. In most organizations, this falls into the realm of marketers, who are responsible for colours, logos, images and copy. But, I would argue that everyone can be and should be an effective communicator. A […]
Eleven Essentials for Entrepreneurs
Posted 10 July 2013 by Stephen King IN
The defining element of an entrepreneur is the notion of “Create” or “Consume.” Having been in the entrepreneurial game for over 30 years (and knowing that entrepreneurs create themselves over time, and are not born with it in their DNA), here’s what I see in those entrepreneurs who inspire me […]
Fix your product. Fix your marketing. Customer, Industry and Competitive research from TCELab.
Posted 6 May 2013 by Stephen King IN
Acquire new customers, retain existing ones and increase $$$ per customer. Does this sound like magic? It’s not. It’s science — predictive analytics to be exact. With two new partner announcements from the U.K. and Australia, Dr. Bob’s new book “TCE” that outlines the scientific approach that our technology at […]
10 reasons to Herd your Online Cats [VIDEO]
Posted 21 February 2013 by Stephen King IN
As EDS said in their 2000 video, the internet is like herding cats. EDS made that statement 13 years ago in this video I keep returning to from time to time because it always makes me laugh. I’ve sat with many marketing and executive teams and listened to many guesses […]
Big Data and Patient Experience are a Big Deal for U.S. Hospitals
Posted 30 August 2012 by Stephen King IN
The U.S. government recently released a Big Data set for Patient Experience (PX) for public and private health care facilities throughout the U.S. PX is collected by a survey known as HCAHPS (Hospital Consumer Assessment of Healthcare Providers and Systems). At TCELab, we’re interested in all sorts of Big Data; how you can […]