Startup
Commercialization Challenges of Mobile Software Development in an Exponentially Fragmented Ecosystem
by Stephen King IN- B2B
- B2C
- Business
- Commercialization
- crowdsourcing
- Innovation
- Mobile
- Software
- Startup
- Tech Community (Alberta)
- Tech Community (Global)
- Technology
Part 3 of the “Fragmented Mobile Ecosystem” series Over the last 7 years, the pace of change has been exponentially increasing, and we’ve shifted from early mobile platform wars to mobile dominance by iPhone and Android, to the explosion of IoT (internet of things) and the exponential impact of multiple disruptive […]
[Infographic] Online Anatomy of the 2016 #accelerateAB Conference
by Stephen King IN / 0 responses
Last week’s #accelerateAB conference in Edmonton was exceptional. The feeling of excitement and optimism in our tech community was palpable (albeit subdued by the overarching difficult economic times in Alberta). #diversifyalberta has become a battle cry. It feels like the Alberta tech community has turned a corner after several years of pulling together […]
Market Your Product Before You Go To Market
by Stephen King IN- Advertising
- All
- B2B
- B2C
- Branding
- Business
- Commercialization
- Inbound Marketing
- Marketing
- Software
- Startup
- Tech Community (Alberta)
- Tech Community (Global)
- Technology
At the recent AccelerateAB tech www.accelerateAB.com conference, I hosted a panel called “Market Your Product Before You Go To Market” that included some great thoughts in four areas by the panelists (all members of the A100, all of whom gave a “TED-like” presentation). MIKE HEFFRING VP Corporate Development, Expion.com “Increasing […]
Has Google’s Panda Kicked Your Organic SEO Ass?
by Stephen King IN- Advertising
- B2B
- B2C
- Branding
- Commercialization
- Content Publishing
- Inbound Marketing
- OldSchool Marketing
- Outbound Marketing
- Popular
- PPC Online advertising
- Research
- Sales Pipeline
- SEO
- Startup
- Web Development
In a kind of reverse SEO optimization alternate-reality that continuously shifts with hazy patterns, Google’s Panda update has significantly affected many companies PageRank either by bumping them down off the coveted page 1 and 2 of Google SEO search results for their most sacred keywords or by increasing their Google search […]
Eleven Essentials for Salespeople
by Stephen King IN- Advertising
- Branding
- Business
- Commercialization
- Content Publishing
- crowdsourcing
- Financial
- Government
- Health Care
- Inbound Marketing
- Market Research
- OldSchool Marketing
- Outbound Marketing
- PPC Online advertising
- Sales Pipeline
- Startup
- Tech Community (Alberta)
- Tech Community (Global)
The role of a Salesperson has changed dramatically. Internet savvy buyers are more knowledgeable about their problems and your products than ever before. Insight selling, features vs. benefits vs. value, handling objections are all part of this quick Slideshare presentation that gives you eleven thoughts to ponder to get your […]
"Work/Life Balance" is #Horseshit
by Stephen King IN / 0 responses
This notion of “Work/Life Balance” has been driving me nuts for awhile. You know why? Because my life includes work. I like work for the most part. Always have. I’ve been fortunate enough to not only get to do what I love, but more importantly, I have been fortunate enough […]
Eleven Essentials For Communicators
by Stephen King IN- Accounting
- Advertising
- All
- B2B
- B2C
- Big Data
- Blog
- Branding
- Business
- Commercialization
- Content Publishing
- crowdsourcing
- Customer Experience
- Customer Loyalty
- Events
- Financial
- Government
- Health Care
- Inbound Marketing
- Market Research
- Occupy
- OldSchool Marketing
- Online Community
- Outbound Marketing
- PPC Online advertising
- Research
- Sales Pipeline
- SEO
- Startup
- Tech Community (Alberta)
- Tech Community (Global)
A communicator is a person who communicates, esp. one skilled at conveying information, ideas, or policy to the public. In most organizations, this falls into the realm of marketers, who are responsible for colours, logos, images and copy. But, I would argue that everyone can be and should be an effective communicator. A […]
FLIP Your Business In 2014
by Stephen King IN- All
- B2B
- B2C
- Branding
- Business
- Commercialization
- Customer Experience
- Customer Loyalty
- Market Research
- Startup
- Tech Community (Alberta)
- Uncategorized
One of the things that really floats my boat is the mentoring I’ve done with hundreds of start-ups over the years. The most common question I get is “How do I FLIP my business?” In their eyes, the gleam of the overnight success & exit is sparkling — talk usually […]
Sorry, We Don’t Have Coffee
by Stephen King IN / 0 responses
When we repeatedly tell our customers what they can’t have, maybe it’s time to simply start listening. There is an art and a science to listening to customers. Ultimately, you want to ensure that your company resources (people and $$$) are being focused on things that really matter to customers […]
Eleven Essentials for Entrepreneurs
by Stephen King IN- All
- B2B
- B2C
- Big Data
- Branding
- Business
- Commercialization
- Innovation
- Market Research
- Research
- Startup
- Tech Community (Alberta)
- Tech Community (Global)
- Technology
The defining element of an entrepreneur is the notion of “Create” or “Consume.” Having been in the entrepreneurial game for over 30 years (and knowing that entrepreneurs create themselves over time, and are not born with it in their DNA), here’s what I see in those entrepreneurs who inspire me […]